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AMAD · Saudi Arabia

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AMAD — 3,634 Leads at 6.82 SAR

A Saudi lead-generation engine for AMAD: 3,634 qualified leads at a 6.82 SAR blended cost per lead, on a 24,803 SAR budget — built on Instagram and TikTok.

3,634Qualified leads
AMAD lead-generation campaign KPI report

The Challenge

Lead volume without the cost blowing up. AMAD needed a steady flow of qualified leads in the Saudi market — fast enough to scale, cheap enough to stay profitable.

The Strategy

Lead-form campaign + fast follow-up. Capture intent with qualifying lead forms on Instagram and TikTok, then close it quickly with a structured follow-up where buyers actually reply.

The Execution

  • Qualifying lead form with intent and budget questions
  • Instagram + TikTok lead ads aimed at real decision-makers
  • Creative testing by hook, angle and platform
  • Follow-up scripts and timing rules for speed-to-lead
  • Weekly lead-quality review and targeting updates

The Results

3,634

Qualified leads

6.82 SAR

Avg. cost per lead

24,803 SAR

Total budget

AMAD's Saudi lead-generation campaign brought in 3,634 qualified leads at a blended 6.82 SAR cost per lead, on a total budget of 24,803 SAR — driven by qualifying lead forms on Instagram and TikTok and a fast, structured follow-up.

AMAD campaign overview slide